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Explore ancillary product options in your area.
Prescreen Clients
Use IntegrityCONNECT to prescreen clients for ancillary coverage.
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Have questions about what plans are competitive near you or working with Ritter? Connect with our Sales team!
Product Quick Facts
WHAT IS IT?
Ancillary insurance products are supplemental coverage options that complement a Medicare or ACA insurance plan. Some examples are dental, vision, and hearing, cancer, or critical illness plans.
WHEN TO SELL IT?
Unlike Medicare or marketplace plans, ancillary coverage can be sold year-round!
WHY SELL IT?
Medicare and marketplace insurance don’t cover every aspect of health coverage. You can offer ancillary plans to fill in their coverage gaps, protect your client from out-of-pocket expenses, and maximize your book of business!
Ancillary Product Sales Training Resources from Ritter!
Secure a Bigger, Better Business with Ancillary Products
Ancillary products can grow your health insurance business. Add them to your product portfolio today to reach more clients who could benefit from these plans!
A Quick Guide to Cross-Selling Ancillary Insurance with Medicare Products
Curious about selling ancillary insurance products? Read our guide to get the essential knowledge you need.
Boost Business Selling Hospital Indemnity Insurance
Aim for new levels of success by adding standout ancillary product hospital indemnity insurance to connect with clients looking for an additional safety net.
Product Essentials
There are several different types of ancillary products. Read more for an introduction.
5 Ancillary Insurance Products to Cross-Sell to Your Medicare Clients
Our suggestions for four essential ancillary products you should have in your portfolio.Boost Business Selling Hospital Indemnity Insurance
Hospital indemnity plans can cover the cost of copays in addition to any additional costs of living.Every ‘Second’ Counts: Why Sell Cancer, Heart Attack and Stroke Insurance?
Cancer, Heart attack, and stroke insurance can be a valuable safety net for your clients looking to boost their coverage outside of their Medicare plan.Dental, Vision, and Hearing Insurance Sales: How, Who, and Why
Dental, vision, and hearing plans are a core ancillary product. Learn more about why you should offer them to your clients.
Sales Advice
Leverage opportunities to cross-sell ancillary products to your clients. Here are our tips for success.
4 Steps to Selling Cancer Insurance
- Identify ideal clients
- Introduce supplemental ancillary options in conversation
- Demonstrate a need
- Adopt an advisory approach
Tips for Cross-Selling Medicare Products
- Understand every product you’re selling
- Go the extra mile by making ancillary product suggestions
Where & How to Start Cross-Selling to Fill Insurance Coverage Gaps
- Contract with new ancillary carriers
- Prepare for a busy enrollment season
- Utilize our helpful cross-selling script
Signs It’s Time to Expand Your Insurance Portfolio & Make the Move!
- It’s been a while since you’ve added a new product
- Your portfolio lacks a variety of coverage options
Compliance Guidelines
Check out these posts and get familiar with ancillary product compliance rules
What Agents Can’t Say During Medicare Sales Appointments
- What you can’t say in connection with Medicare
- Why you can’t bring up ancillary products on a whim
The Advisor Approach: Cross-Selling by Fact-Finding
- Prepare before meeting with clients
- Listen well
- Focus on satisfying client needs
Selling Hospital Indemnity with Medicare Advantage: Is It Worth It?
- The rules on selling hospital indemnity insurance
- What makes hospital indemnity sales valuable
Staying Compliant Without Compromising Salesmanship
- Filling out a Scope of Appointment is key
- Stay up to date with Ritter
How to Follow up with Medicare Clients Compliantly
- When to check in with clients
- Best compliant practices for follow up calls and appointments
Industry Insights
Check out the latest about what’s happening in the ancillary market.
Start Selling Ancillary Plans